此powerpoint演示文稿提供了有关使用“临界点”帮助销售节水产品的信息。介绍的主题包括:连接器（社交粘合剂/传播信息） 谁有联系； Mavens（数据库） 专业协会和协会； 销售人员（说服者）；粘性；细线；反馈的重要性；投球；还有引爆点。

This powerpoint presentation provides information on using "tipping points" to help sell water conservation. Topics presented include: Connectors (social glue/spread the word) who is connected; Mavens (data banks) Professional Societies and Associations; Sales People (persuaders); stickiness; a fine line; importance of feedback; making the pitch; and, tipping points.