公用事业公司经常感到时间和资源的限制 他们开展有效宣传活动的能力。这个案子 这项研究表明，即使是在很小的时间内，也能取得成功 预算2005年8月，乔治·W·布什总统签署 国家能源立法中没有一条规定 授予汽油制造商免受水污染的豁免权 汽油添加剂甲基叔丁基醚（MTBE）。这个 这项规定被排除在外的主要原因是AWWA领导的 本文讨论了倡导。AWWA MTBE运动 展示了纪律严明的倡导和 有效的媒体宣传活动，显示出框架的重要性 问题，保持信息，提供最好的信息， 建立伙伴关系，动员基层支持。公用事业 管理者将能够应用从中吸取的经验教训 运动要面对自己的公共事务挑战，创造 更有效的公共运动。

Utilities often feel that time and resource constraints limit their ability to mount effective advocacy campaigns. This case study demonstrates how to achieve success even on a small budget. In August 2005, President George W. Bush signed national energy legislation without a provision that would have granted gasoline makers immunity from water contaminated by the gasoline additive methyl tertiary butyl ether (MTBE). The exclusion of this provision was largely the result of the AWWA-led advocacy discussed in this article. The AWWA MTBE campaign demonstrated the power of a disciplined advocacy and effective media campaign, showing the importance of framing the issue, staying on message, providing the best information, building partnerships, and mobilizing grassroots support. Utility managers will be able to apply the lessons learned from this campaign to face their own public affairs challenges and create more effective public campaigns.