THIS PAPER EXAMINES THE ADVANTAGES OF USING CURING HOTMELT POLYURETHANES FOR ADHESIVE APPLICATIONS. PROPERTIES OF THE REACTIVE HOTMELTS ARE DESCRIBED AND REASONS FOR SELECTING THIS ADHESIVE TYPE ARE EXPLORED. REPRESENTATIVE END-USES ARE SHOWN ALONG WITH DISPENSING METHODS, APPLICATION PARAMETERS, AND HANDLING CONSIDERATIONS. NEW ADVANCES IN REACTIVE HOTMELT POLYURETHANE TECHNOLOGY ARE EXAMINED, SUCH AS VOID FREE CURES FOR AUTOMOTIVE, IMPROVED POT STABILITY, AND ALIPHATIC-BASED SYSTEMS.