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Journal AWWA - Developing a Risk Communication Strategy AWWA杂志-制定风险沟通策略
发布日期: 1990-11-01
对环境问题的日益关注和更严格立法的通过使公用事业人员认识到,风险沟通必须成为其整体环境管理方法的一部分。有效风险沟通的关键是公用事业公司和公众之间的双向信息交流。该实用程序向感兴趣的公众群体解释技术数据,而公众反过来表达他们的担忧、观点和反应。除了参与有关风险性质的对话外,公众还应该参与与其控制有关的决策。本文讨论了总体目标、确定受众及其关注点、风险感知、设计信息、选择沟通渠道以及评估节目。 包括8篇参考文献。
Increasing concern over environmental problems and the passage of more stringent legislation have led utility personnel to recognize that risk communication must become a part of their overall approach to environmental management. The key to effective risk communication is the two-way exchange of information between the utility and the public. The utility explains technical data to interested segments of the public, who in turn voice their concerns, opinions, and reactions. As well as being involved in a dialogue concerning the nature of the risk, the public should also be involved in decisions relating to its control. This article discusses general objectives, identifying the audience and its concerns, risk perception, designing messages, selecting communication channels, and evaluating the program. Includes 8 references.
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发布单位或类别: 美国-美国给水工程协会
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